How Do I Label My Skin Care Products?


Proper labelling is crucial for skin care products to ensure consumer safety, provide accurate information, and comply with regulatory guidelines. In this article, we will delve into the minimum requirements set by the Australian Competition and Consumer Commission (ACCC) for labelling skin care packaging. Additionally, we will explore different types of labelling methods, including printing directly on packaging and using labels applied to the packaging.

  1. ACCC Requirements for Skin Care Product Labelling: The ACCC sets minimum requirements for labelling skin care products to safeguard consumers and ensure transparent information. The following elements must be considered when labelling skin care products:

a. Product Name: Clearly state the name of the product, including any variations, on the label. This helps consumers identify and differentiate different products in your range.

b. Ingredient List: Provide a comprehensive list of all ingredients used in the product. Ingredients should be listed in descending order of their concentration. The International Nomenclature of Cosmetic Ingredients (INCI) names should be used to ensure consistency.

c. Net Quantity: Indicate the net weight, volume, or count of the product, typically in metric units (e.g., grams, milliliters). This information enables consumers to make informed purchasing decisions and facilitates proper usage.

d. Directions for Use: Include clear and concise instructions on how to use the product effectively and safely. This may include information on the frequency of use, application techniques, and any precautions or warnings.

e. Batch Number/Expiry Date: Provide a batch number or code to facilitate traceability. Additionally, include the expiry date or a "best before" date to inform consumers about the product's shelf life and ensure they use it within a safe timeframe.

f. Manufacturer/Importer Details: Clearly state the name and contact information of the manufacturer or importer responsible for the product. This allows consumers to contact the relevant party in case of queries, concerns, or adverse reactions.

g. Country of Origin: Specify the country in which the product was manufactured or produced. This information helps consumers make informed choices and supports fair trade practices.

  1. Printing on Packaging Directly: Printing directly on skin care product packaging is a common method of labelling. This method offers durability and a professional appearance. It can be achieved through various techniques such as:

a. Screen Printing: Ideal for simple designs and solid colours, screen printing involves transferring ink through a mesh stencil onto the packaging surface.

b. Flexography: Suitable for large-scale production, flexography utilises flexible relief plates to transfer ink onto packaging materials. It offers excellent print quality and is commonly used for labels and packaging films.

c. Digital Printing: With advancements in technology, digital printing has become popular due to its flexibility, high resolution, and ability to produce small print runs economically. It allows for vibrant colours and intricate designs.

  1. Labels Applied to Packaging: Another method for labelling skin care products is to use labels that are applied to the packaging. This approach offers versatility, as labels can be easily changed or updated. Common label types include:

a. Pressure-Sensitive Labels: These labels have an adhesive backing and can be applied by simply pressing them onto the packaging. Pressure-sensitive labels are available in various materials, finishes, and shapes to suit different packaging types.

b. Shrink Sleeve Labels: These labels are applied by placing a pre-printed, tubular label around the product packaging and then heat shrinking it to conform to the shape of the container. Shrink sleeve labels offer full coverage and 360-degree branding opportunities.

c. Wraparound Labels: Suitable for cylindrical or tapered packaging, wraparound labels are affixed around the circumference of the container, offering ample space for product information, branding, and design.

Conclusion: Proper labelling of skin care products is essential to comply with ACCC requirements and provide consumers with accurate information. By ensuring clear product names, ingredient lists, net quantity, usage instructions, and manufacturer details, you can build trust with consumers and promote product safety. When selecting a labelling method, consider factors such as durability, design flexibility, and production scale. Whether you choose to print directly on packaging or apply labels, it is crucial to prioritise readability, aesthetic appeal, and adherence to regulatory guidelines.