Sonya Driver, CEO of Eco Tan x Eco by Sonya
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What made you want to start a business?
Seeing a niche in the market and a fire in my belly. Where my sister was diagnosed with a Melanoma, we started having spray tans, I researched ingredients as I was concerned and didn't like what I found. That's where it all began.
How did you first start?
Determination, a shit load of research and doing the grind.
At what point did you realize this could be something?
To be honest, I always felt it in my gut.
Can you give us any kind of growth stats?
Eco Tan is a global company sold in almost every country throughout the globe.
What do you wish you knew before you got started?
Tap into my gut feeling, I know more than I think I do.
Best hack for growing your business?
There's no such things as hacks. It's about doing the grind, persistence and determination.
Tools or services any business trying to scale should know about?
Social media, connecting with your people. Being authentic. Being vulnerable. Being real. Build a community, you build customers.
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